November 13, 2020

Overview

An innovative augmented reality (AR) mobile application for Heineken and OXXO, allowing users to immerse themselves in an interactive AR portal within an OXXO store. This educational tool not only illustrates the brand's product display standards but also incorporates a metrics system that tracks user progress, ensuring an effective learning experience.

Key Features

• Augmented Reality (AR): AR portal of an OXXO store that show the brand standars for how the products should be displayed.
• Connected to an active directory: AD System to filter the users that can access the app and show them specific content based on their role inside the organization.
• Progress Metrics: The app tracks user progress with detailed metrics, helping both users and administrators monitor understanding and engagement throughout the onboarding process.

Technologies Used

• Unity 3D: For creating the iOS/Android mobile apps. ARFoundation (ARkit and ARCore)
• Azure DevOps: For managing the development process and tools.
• Azure Tools: For managing the backend systems.
• Figma: For creating and managing design assets and prototypes.

Challenges and Learnings

A key challenge was ensuring the scalability of the system, allowing all packages to share the same code and core functionalities. This was achieved through the implementation of a modular architecture that facilitated the integration of the backend systems with the hybrid mobile app. Additionally, creating quality content for over 200 Unity scenes required close collaboration among developers and education specialists from various disciplines, ensuring that each learning experience was effective and engaging.

Outcome

This project successfully bridged the gap between traditional lab settings and innovative AR learning, offering students a modern, interactive way to master practical skills.